A comprehensive report details assessments and forecasts for all business sectors using and likely to use traction batteries. Chapters deal with heavy industrial, light industrial and commercial, mobility for the disabled, pure electric cars, hybrid cars, golf cars, military, marine, and others. Many pictures, diagrams, and tables pulls the subject together to give an independent view of the next ten years. Unit sales, unit prices, and total market value are forecast for each sector for 2010 to 2020. The replacement market is quantified and ten year technology trends by sector are in there too, with a view on winning and losing technologies and companies. This is the essential reference, say authors, for those who are anywhere in the hybrid and pure electric vehicle value chain. Those making materials, cells, battery sets or vehicles, researchers, legislators and market analysts will find it invaluable.
Vehicle traction batteries make it important to look at a whole picture and this report is said to do so for the first time. The rapidly growing market for traction batteries will exceed $55 billion in only ten years. However that spans battery sets up to $500,000 each with great sophistication needed for military, marine, and solar aircraft use. Huge numbers of low cost batteries are used for e-bikes but even here several new technologies are appearing. The largest replacement market is for e-bikes today and the value market for replacement batteries will not be dominated by cars when these batteries last the life of the car – something likely to happen within ten years, say authors.
Vehicle manufacturers are often employing new battery technology first in forklifts or e-bikes, not cars, yet there is huge progress with car batteries as well – indeed oversupply is probable in this sector at some stage. The mix is changing too. The second largest volume of electric vehicles being made in 2010 is mobility aids for the disabled but in ten years, it will be hybrid cars. The market for car traction batteries will be larger than the others but there will only be room for six or so winners in car batteries and other suppliers and users will need to dominate their own niches to achieve enduring growth and profits. Strategy must be decided now.
In this report, researched in 2010 and frequently updated, the authors analyze the successes, needs, the statistics and the market potential for traction batteries for all the major applications. This has never been done before. It is important to look at the whole picture because traction battery manufacturers typically sell horizontally across many applications and electric vehicle manufacturers increasingly make versions for many applications – heavy industrial, on road, leisure and so on. Smarter putative suppliers will choose sectors that best leverage their strengths rather than join the herd and be obliterated by corporations of up to $100 billion in size enjoying prodigious government support.
Filed Under: Energy storage, News